Samantha Peek

Experience

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  Sam Peek Design

  Freelance Graphic Designer

  Jan 2023 - Present

  Design partner for small businesses, nonprofits, and creative entrepreneurs, delivering cohesive brand and marketing solutions that drive engagement and growth. Select Projects: • Sound Off Experience: Sole designer responsible for visual strategy and execution across live events, digital campaigns, and promotional materials. Designed creative for nationwide activations and drove record sales through a high-performing Anniversary Sale campaign. • Smither Productions: Rebranded an event entertainment company with a new logo, illustrated brand pattern, and social media system, establishing a consistent visual identity across all touchpoints. • Eagle Express: Led a brand refresh and collateral redesign for a Texas-based logistics firm, producing both client-facing and internal communications to enhance brand perception. • Child Mind Institute: Designed fundraising and event materials for donor campaigns, applying emotional design storytelling to support children’s mental health initiatives.

  • Develop brand identities, marketing campaigns, and event design systems across digital and print.
  • Collaborate with clients from concept to completion, ensuring alignment with strategic goals and brand consistency.
  • Apply strong design principles to create cohesive visual experiences.
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  Infor

  Senior Designer

  Jul 2015 - Dec 2022

  Infor is a company specializing in enterprise software solutions to improve operations and drive growth.

  • Spearheaded design for major global events, from branding to on-site execution.
  • Led front-end design of a custom Learning Management System for 13,000+ global customers.
  • Collaborated with stakeholders across regions to support business goals and enhance customer engagement.
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  Boots International

  Graphic Designer

  Mar 2014 - Jul 2014

  Walgreens Boots Alliance operates as a global leader in pharmacy-led health and beauty retail.

  • Key designer in the U.S. expansion of Boots, creating tailored assets for the American market.
  • Led redesign of a 100+ page internal product manual to enhance brand awareness.
  • Boosted sales and supported training through in-store and online marketing materials.
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  Fahrenheit 212

  Designer

  Mar 2012 - Feb 2014

  Fahrenheit 212 is a company providing innovative branding and packaging solutions for Fortune 500 companies.

  • Led rebranding of Fahrenheit 212, including logo redesign and office installations.
  • Delivered compelling visual narratives through storyboarding animations for clients.
  • Developed innovative packaging solutions for top brands like Samsung and Nestlé.