Britta L.

Brush Prairie, WA, USA

  1. Design
  2. Sporting Goods
  3. Founder
  4. Lingerie
  5. Software
  6. Creative Agency

Empowering Brands with Creative Vision and Strategic Precision | From Nike to Startup

With over 20 years of honing expertise at the nexus of creative direction and operational strategy, Britta Lundstrom is a linchpin in transforming brands like Nike, Sony, and Amazon. She champions a sweet spot that blends storytelling with systematic efficiency, backed by a commitment to empathy, innovation, and servant leadership. Diving into the future of creative processes with AI, and recently fortifying her skills with a Cornell certificate in Organizational Design, Britta stands at the for…

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Britta L.

Work

  • Evelyn & Bobbie | 2019 | Britta Lundstrom

    Evelyn & Bobbie | 2019 | Britta Lundstrom

    Evelyn + Bobbie’s 2019 “Air” campaign launched their first Knickers line and set the foundation for an annual campaign strategy. I led creative direction and execution, highlighting engineering-led comfort and inclusivity through flowing visuals and unretouched, diverse casting. With no post-production tricks, we delivered authenticity, boosted engagement, and built a scalable brand story of Magic, Power, and Transformation.

    groveandriver.com

Experience

  • Grove + River, LLC

    Grove + River, LLC

    Creative Director, Founder

    Dec 2013 - Present

    Grove + River is a creative consultancy specializing in brand strategy, creative direction, and operational design for growing companies. We partner with consumer, lifestyle, and tech brands to build standout marketing campaigns, scale high-performing creative teams, and drive business transformation through clear systems and storytelling. Led by Britta Lundstrom, a seasoned Executive Creative Director and creative operations strategist, Grove + River offers fractional leadership, team coaching, and end-to-end creative consulting.

    • Executed high-impact creative initiatives across consumer, lifestyle, and tech sectors, enhancing brand presence and market dynamics.
    • Streamlined operations and guided transformative business practices, enabling sustainable creative processes and effective team scaling.
    • Specialized in executive creative leadership, adept at crafting compelling brand stories and establishing organizational design that promotes team efficiency and productivity.
    • Provided expert team coaching and fractional creative direction, fostering innovation and skill development within creative teams.
  • Pinch

    Pinch

    Senior Studio Director, Creative

    May 2024 - Apr 2025

  • Thesis agency

    Thesis agency

    Head of Creative (Executive Creative Director)

    Feb 2022 - Apr 2024

  • Thesis

    Thesis

    Design Director, Nike

    Apr 2020 - Feb 2022

  • Slumberkins

    Slumberkins

    Creative Lead (Art Director)

    Jul 2019 - Apr 2020

  • Evelyn & Bobbie

    Evelyn & Bobbie

    Creative Lead (Art Director)

    Jun 2017 - Feb 2019

  • Nike

    Nike

    Creative Lead, Contract

    Feb 2017 - Jul 2017

  • Nike

    Nike

    Design Manager, Global Sales, Digital GTM

    Sep 2015 - Jun 2016

  • Cvent

    Cvent

    Senior Graphic Designer

    Sep 2014 - Sep 2015

  • Sony DADC

    Sony DADC

    Creative Lead, Europe

    Dec 2006 - Nov 2013

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