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Britta Lundstrom
Brush Prairie, WA, USA
Empowering Brands with Creative Vision and Strategic Precision | From Nike to Startup
With over 20 years of honing expertise at the nexus of creative direction and operational strategy, Britta Lundstrom is a linchpin in transforming brands like Nike, Sony, and Amazon. She champions a sweet spot that blends storytelling with systematic efficiency, backed by a commitment to empathy, innovation, and servant leadership. Diving into the future of creative processes with AI, and recently fortifying her skills with a Cornell certificate in Organizational Design, Britta stands at the for…
Work
Evelyn & Bobbie | 2019 | Britta Lundstrom
https://www.groveandriver.com/evelyn-bobbie-knickers-2019Evelyn + Bobbie’s 2019 “Air” campaign launched their first Knickers line and set the foundation for an annual campaign strategy. I led creative direction and execution, highlighting engineering-led comfort and inclusivity through flowing visuals and unretouched, diverse casting. With no post-production tricks, we delivered authenticity, boosted engagement, and built a scalable brand story of Magic, Power, and Transformation.
Experience
Grove + River, LLC
Creative Director, Founder
Dec 2013 - Present
Grove + River is a creative consultancy specializing in brand strategy, creative direction, and operational design for growing companies. We partner with consumer, lifestyle, and tech brands to build standout marketing campaigns, scale high-performing creative teams, and drive business transformation through clear systems and storytelling. Led by Britta Lundstrom, a seasoned Executive Creative Director and creative operations strategist, Grove + River offers fractional leadership, team coaching, and end-to-end creative consulting.
- Executed high-impact creative initiatives across consumer, lifestyle, and tech sectors, enhancing brand presence and market dynamics.
- Streamlined operations and guided transformative business practices, enabling sustainable creative processes and effective team scaling.
- Specialized in executive creative leadership, adept at crafting compelling brand stories and establishing organizational design that promotes team efficiency and productivity.
- Provided expert team coaching and fractional creative direction, fostering innovation and skill development within creative teams.
Pinch
Senior Studio Director, Creative
May 2024 - Apr 2025
Thesis agency
Head of Creative (Executive Creative Director)
Feb 2022 - Apr 2024
Thesis
Design Director, Nike
Apr 2020 - Feb 2022
Slumberkins
Creative Lead (Art Director)
Jul 2019 - Apr 2020
Evelyn & Bobbie
Creative Lead (Art Director)
Jun 2017 - Feb 2019
Nike
Creative Lead, Contract
Feb 2017 - Jul 2017
Nike
Design Manager, Global Sales, Digital GTM
Sep 2015 - Jun 2016
Cvent
Senior Graphic Designer
Sep 2014 - Sep 2015
Sony DADC
Creative Lead, Europe
Dec 2006 - Nov 2013
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