- OperationsCOOFractional
What a fractional operations manager does, what one costs, and when to hire. Get matched with vetted operations talent through Go Fractional.
Maryville, TN, USA
Kendra Hasson stands at the nexus of gaming innovation and operational excellence. With over 15 years in game development and live services, she specializes in transforming chaotic live ops into structured successes and guiding studios through pivotal growth phases. Her expertise spans stabilization of delivery, scaling of operations, and alignment of cross-functional teams. Kendra's profound impact is evidenced by leading over 10 high-cadence titles, significantly boosting live-service performance and player satisfaction. She’s your strategic partner for consistently shipping games and scaling live services sustainably.
The Challenge:
Modern game production and content creation often suffer from "documentation debt" and manual bottlenecks that slow down velocity. As the founder of The Smart Workflow, I developed a framework to integrate Generative AI into the standard Software Development Life Cycle (SDLC) to reduce administrative overhead and accelerate the transition from creative concept to technical requiremen…
The Challenge:
Managed the end-to-end live operations and production lifecycle for a massive portfolio within EA’s Pogo division, ensuring 24/7 stability and a consistent content cadence for millions of daily active users (DAU). The environment required high-velocity execution across a diverse library of web and mobile titles, ranging from legacy products to new feature launches.
The Impact:
Portfoli…
The Challenge:
As the Founder and Production Lead of an independent studio, I directed the end-to-end development and delivery of various indie and client-based game projects. Operating in a high-stakes, "zero-to-one" environment, I was responsible for bridging the gap between creative ambition and technical feasibility while managing lean budgets and distributed talent.
The Impact:
Full-Cycle Delive…
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