Fractional COO. Took a law firm from $2.49M to $8.31M in two years.
I rebuild how companies run. Most recently I was COO of a New York personal injury firm, where revenue went from $2.49 million to $8.31 million in two years, the team went from 6 people to over 18, and monthly case volume went from 25 to more than 100. I started with the money because nothing else is fixable until that's clean. The A/R and trust accounting needed a full cleanup, and I did it over four to five months while handling everything else on my plate. Then I took intake apart and put it back together. After that, I built scorecards each department actually used.
I run Navigated Results, my own fractional COO practice, and I sit as fractional COO at three law firms right now. At two of them I also lead marketing as fractional CMO, and I've written two ebooks on raising profits. Clients run $1 million to $20 million across legal, real estate, home services, and professional services. I'm an EOS practitioner and an SBA-certified business coach. I've also been in real estate since 1984. I'm a licensed broker in several states and still own my brokerage, Sun & Sea Properties International, which ran as a RE/MAX franchise for seven years.
I build my own tech in GoHighLevel, Airtable, Make, Zapier, Clio, SmartAdvocate, and QuickBooks Online, plus custom integrations that put an AI assistant directly into whatever a company runs on. There's no outside vendor. What I care about is whether people are still using it six months later. Whatever they aren't using, I take back out.
Everything I do is remote. I travel as much as an engagement needs.
With Michele's guidance, we set tangible goals, strengthened team communication, organized our team structure, and brought more order to our financials. We now have better systems and a clearer way to measure progress.
LFaGS
Lowrance Fisher and Gregory StonePartners, Fisher Stone Law
Our experience gave us real clarity around our goals, performance, and the metrics that matter most. With a stronger plan and measurable benchmarks, we now have a clearer path toward the results we want.
RN
Ron NaullsFounding Attorney, Naulls Legal Group
Michele brought much-needed clarity and direction to our firm. She gave us a better understanding of where we stand, where we're headed, and how to move forward with greater confidence.
NP
Nicholas PassalacquaManaging Partner, Passalacqua & Associates, LLC
Michele is very knowledgeable about operations, and getting things done, especially in law firms and other high-conflict and high-powered professions. She understands business and how it is changing right now, with AI and technology. She has very high ethics and standards that have shown in her work with clients.
My 2021 ebook, subtitled 8 Strategies to Increase Your Bottom Line. It gives business owners eight practical ways to raise profits, drawn from my work building and fixing companies.
The Art of Business Profit Acceleration (2023 ebook)
My 2023 ebook, subtitled Your Strategic Guide to Increased Profits. It's written for business owners who want higher profits, and it covers finding new revenue, pricing, marketing, cutting operating costs, and putting technology and automation to work.
Springboard Legal provides legal, finance, and business strategy services to startups, small businesses, and fast-growing law firms.
Built KPI-driven workflows across departments and moved internal processes into Airtable and QuickBooks Online.
Run the L10 meetings that keep the leadership team aligned on priorities.
Designed intake pipelines and automated the collections process.
Built the operating structure the firm needs to grow without the cost of a full-time executive hire.
Oct 2023 — Present
Menneh Legal S.A.
Fractional COO and CMO
Menneh Legal S.A. is a multilingual law firm specializing in business, real estate, civil law, and litigation in Quebec.
Built and run the firm's operating workflows.
Run the firm's regular team meetings, which keep the team accountable and on track.
The firm's owner is also one of my coaching clients.
As fractional CMO, I handle the firm's website development and search work (SEO, search intent optimization, search experience optimization, generative engine optimization, and AI optimization), plus social media content creation and optimization.
Sep 2023 — Present
Greer Law
Fractional COO and CMO
Greer Law is a personal injury firm.
Built structured workflows and started L10 meetings, which raised team accountability and performance.
Brought in automation tools to tighten procedures and improve client follow-up.
Lead marketing as fractional CMO, including website development, SEO, search intent optimization, search experience optimization, generative engine optimization, and AI optimization, plus social media content creation and optimization.
Created educational resources and landing pages built to convert, which brought in more case opportunities.
Jul 2014 — Present
Navigated Results
Founder and Principal
Fractional COO practice serving companies from $1 million to $20 million across legal, real estate, home services, and professional services.
The work is the operating rebuild: intake, workflow, staffing and org design, KPI scorecards, EOS implementation, and the automation build.
I do the tech myself in GoHighLevel, Airtable, Make, Zapier, and Clio, plus custom AI integrations into whatever a client already runs on.
Started in 2014 as VBSS, a business coaching practice focused on operations, and became Navigated Results in 2020.
May 2006 — Present
Sun & Sea Properties International
Broker/Owner
Sun & Sea Properties International is the real estate brokerage I opened in 2006 and still own.
Operated as a RE/MAX franchise from August 2009 to May 2016.
I've been in real estate since 1984, starting with Century 21, and I'm a licensed broker in several states.
Feb 2024 — Feb 2026
New York Personal Injury Law Firm
Chief Operating Officer
A New York firm focused on personal injury, workers' compensation, and no-fault recovery.
Grew revenue from $2.49 million to $8.31 million in two years.
Took the team from 6 people to over 18, and monthly case volume from 25 to more than 100.
Cleaned up A/R and trust accounting while running day-to-day operations.
Redesigned intake end to end and built department scorecards the team actually used.
Jul 2023 — Jan 2024
SMB Team
Operations Coach and Growth Strategist
SMB Team provides digital marketing, coaching, and law firm education services to help law firms grow faster.
Coached law firm owners on KPI design, hiring frameworks, compensation structures, org design, and accountability.
Several clients reached 2x to 3x growth.
Oct 2018 — May 2020
R1
Restoration 1
VP of Operations
Restoration 1 is a multi-state home services franchise.
Ran operations on the franchisor side, covering field support, process, and performance across the franchise network.
Aug 1982 — May 1986
University of Maryland
B.A., Business Administration
Earned a B.A. in Business Administration at the University of Maryland and an A.A. in Business Management at Hesser College.
