Pareen S.

BryoSphere Biotechnologies engineers moss as a scalable biomanufacturing platform to produce bioactive ingredients for skincare, enabling large‑scale, sustainably sourced actives.

Modern Packaging Company is an Indian producer of printed flexible packaging materials serving food, beverage and consumer goods customers globally; BRCGS and SEDEX certified with manufacturing in Gujarat.

• Lead North American business development for Modern Packaging Company—defining account strategies and outreach for enterprise CPG and ingredient customers.
• Developed value proposition emphasizing cost‑effective rotogravure production for U.S. buyers.

SERAIL-TECH Engineering designs and supplies laboratory, pilot and industrial freeze-drying (lyophilization) systems and integrated solutions for the pharmaceutical and biopharmaceutical industries worldwide.

• Led Western U.S. business development for SERAIL-TECH Engineering, opening and developing the regional market for freeze-drying equipment and integrated systems.
• Developed value proposition emphasizing no compromises benefit of SERAIL-TECH's systems.

PVS Group LLC provides fractional branding and business development services focused on the bioeconomy, delivering brand strategy, go-to-market support and advisory services for emerging life sciences and sustainability clients.

• Founded and grew a boutique consultancy focused on fractional branding and commercial strategy for bioeconomy companies.

BioVeritas converts waste into high-value, low-carbon intermediates for the bioeconomy.

• Led marketing, branding and PR to position BioVeritas as a leader in scalable, low‑carbon feedstock conversion for sustainable aviation fuel (SAF) and bio‑chemicals.
• Owned commercial relationships with airline and carbon buyers—translating technical process advantages into commercial value propositions.
• Supported business development and offtake conversations by developing external communications
• Led government and policy engagement to articulate supply‑chain benefits and support funding/tax‑credit discussions.
• Developed and executed thought leadership program to drive industry visibility and credibility.

• Spearheaded business development initiatives to identify and qualify strategic partners, offtake customers and feedstock suppliers.
• Built and managed pipeline tracking, commercial diligence materials and partner outreach processes to accelerate deal flow.
• Negotiated pilot scopes, commercial terms and collaborative development agreements with prospective customers and technology partners.
• Aligned commercial objectives with technical milestones to de‑risk scale plans and enable commercially actionable pilots.
• Supported investor and stakeholder communications with clear commercial progress updates and go‑to‑market milestones.

Impossible Foods develops plant‑based meat alternatives designed to replicate the taste and experience of animal meat while lowering environmental impact.

• Led Product Management for U.S. retail and food‑service channels with a team of six—defined roadmap, prioritization and launch execution for new SKUs.
• Owned cross‑functional product lifecycle: requirements, specification, pilot validation, commercial launch and post‑launch performance.

• Owned overall business P&L and led long-term strategy, marketing, and sales for various B2C and B2B algae product brands
• Led 400% expansion in retail distribution for Thrive® Culinary Algae Oil -- from 2,000 US retail stores to 10,000
• Drove overhaul of Thrive® supply chain
• Led execution of multi-million dollar, multi-year R&D initiative with Nestlé

• Led team of 12 as the GM, marketing, sales and e-commerce head for a maker of kids’ board games
• Owned overall business P&L, long-term strategy, marketing, brand-building, social media, e-commerce, multi-channel sales, and customer service. Returned business to growth, led by +35% online sales.
• Created brand’s first-ever target consumer profile and codified brand positioning statement; selected and activated PR and digital agencies.
• Transformed Amazon FBA business management process by building forecasting system and utilizing SEO and listing optimization to drive performance.
• Led sales team to turn around the independent retail channel through rigorous data analysis.
• Established brand’s first-ever social media content marketing strategy across Facebook and Instagram, using performance marketing to continuously refine approach..

• Drove brand-building, innovation, and owning P&L for 3 of company's 5 business units
• Owned $350+ million P&L across three business units.
• Rebuilt long-term business strategy for Tomatoes business unit, leading to share growth for first time in 5 years
• Drove strategic overhaul for Contadina®, highlighted by "Somewhat Famous" campaign
• Launched Contadina® Pizza Squeeze and College Inn® Garden Vegetable Broth innovations on time and on-budget, despite internal resistance.

• Used influence skills to drive growth initiatives in “chief of staff” role
• Led strategic review of Levi’s® Brazil business, including building profit and NPV models.
• Co-led the annual financial plan process for the Americas wholesale business
• Led human-centric design-thinking based innovation initiative to revolutionize consumers’ shopping process in key wholesale accounts.

Orchard Supply Hardware is a home-improvement retailer with a network of stores focused on DIY, home maintenance and garden products.

• Led strategic initiatives to identify and pilot new growth opportunities across an ~80‑store home improvement chain.
• Designed and launched a new business‑venture pilot from concept through execution—coordinating merchandising, operations and store teams.
• Drove cross‑functional projects to improve store performance, customer experience and promotional effectiveness.
• Developed business cases, pilot KPIs and go/no‑go decision frameworks to enable data‑driven scaling of successful pilots.
• Engaged with store leadership to implement operational changes and measure impact on sales and customer metrics.

Kearney is a global management consulting firm advising clients on strategy, operations and transformation across industries.

• Summer Associate on an engagement for a major U.S. healthcare provider focused on operational efficiency and cost reduction.
• Conducted quantitative analyses to identify process bottlenecks, utilization patterns and cost drivers across clinical and non‑clinical functions.
• Prepared client deliverables and supported stakeholder workshops to align clinical leadership on priority initiatives.

Gap Inc. is a global retail company operating multiple apparel brands and digital commerce channels; responsibilities here were focused on marketing analytics and test execution for Banana Republic.

• Owned marketing‑performance analysis and testing for BananaRepublic.com to optimize conversion, AOV and promotional returns.
• Designed and executed controlled experiments (A/B and holdout tests) to validate merchandising, pricing and creative hypotheses.
• Built forecasting models and KPI dashboards to inform promotional planning and inventory allocation decisions.
• Coordinated cross‑functional launches with merchandising, e‑commerce and analytics teams to ensure disciplined measurement.
• Summarized test learnings into repeatable playbooks that scaled successful tactics across digital channels.

The Clorox Company is a global consumer goods company; role responsibilities included demand forecasting and promotion management for Liquid‑Plumr and Tilex.

• Owned business‑unit forecasting and promotional planning for Liquid‑Plumr and Tilex, aligning demand plans with trade and marketing activity.
• Managed end‑to‑end development and execution of consumer promotions and retailer POS programs to drive in‑store conversion.
• Coordinated with sales, supply‑chain and finance to ensure promotion feasibility, inventory availability and margin management.
• Analyzed post‑promotion performance to quantify lift, ROI and incremental volume—feeding insights back into future planning cycles.