Discover the main responsibilities of a Chief Product Officer (CPO) and get a practical CPO job description template. Find out about CPO salaries and the best way to hire one.
Ryan Wigley
Ex-Amazon, built & scaled products leading to 2x acquisitions
I’m a seasoned product leader with over a decade of experience scaling technical teams, launching platforms, and driving growth at startups and enterprises. As a former product leader at Amazon, I was on a global business team where I launched APIs, architecture, and platform tools that reached millions of customers.
I’ve helped businesses mature their product operations and deliver innovative solutions in payments, data, music, live streaming, and AI-driven workflows.
Currently leading product co…
Work
Empire Distribution
https://empire.empi.re/I was the fractional CPO at Empire Distribution for four months. I led product development for a performance metrics dashboard and built out a roadmap for migrating to a service oriented architecture.
- https://stageit.com/
I was the fractional PM at StageIt - a ticketed live performance platform - for nine months before the company was acquired by VNUE.
Experience
Amazon
Senior Technical Product Manager
Apr 2021 - Present
I lead several teams - across mobile growth, platform, and developer tools - building products for mobile devices worldwide. We delight customers, bringing them awesome service benefits like Prime, Prime Video, Amazon Music, and Audible.
- Infrastructure redesign supporting 1B customers
- Platform tools built to scale developer efficiency
Fractional Product Leader
Self-Employed
May 2020 - Present
A product consultancy that empowers businesses to scale with expert fractional product management and AI consulting. We bring tailored strategies and hands-on support, helping startups and SMEs navigate product development, optimize workflows, and leverage AI for real results. Ryan transforms challenges into clear, practical, and impactful solutions.
- Built a new platform product for a major music label
- Enhanced product development process - priorities, pipeline, planning - for a video streaming business (Acquired))
- Streamlined operations for middleware business
Dubset Media Holdings, Inc.
Director of Product Management
Jul 2012 - Apr 2020
Dubset Media Holdings, Inc. (Dubset) is a media-tech company delivering innovative rights management and distribution solutions to the music and video industries. Dubset aggregates derivative music (initially mix and remix) collecting audio and data assets from content creators. Dubset forensically analyzes the assets using its proprietary MixSCAN® technologies to identify use of copyright protected works, sharing that information with applicable rights holders. Today, this technology is ensuring content creators are protected on social media platforms we all use.
- Member of the senior leadership team - Oversaw product & operations from start until acquisition
- Built marketplace platform from 0 to 1
- Set multi-year product vision & strategy for a team of 32
BounceBug
Co-Founder
Apr 2011 - Nov 2012
Bouncebug was a music site that gives readers daily articles, interviews, and event coverage highlighting what's new and trending in the world of dance music. I learned about startup culture, building products from scratch, product growth, team building, and how to collaborate with engineers.
- Oversaw traffic growth to 2MM monthly uniques and $4.1K MRR
- Grew team to 6 across three states: NY, PA, CA
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Chief Product Officer (CPO) Job Description & Template What Does a Chief Product Officer Do? (Roles, Salary, How to Hire) Discover what makes a great CPO, their key responsibilities, necessary skills, and innovative hiring models for your business's growth.
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