- Vibe CodingMarketing
What 'vibe marketing' means, why it's trending, and how brands use it, with real examples. Plus how to hire a fractional marketer to run it.
Chicago, IL, USA
I’m Evan Patterson, your Fractional Marketing Leader and Personal CMO.
There are two primary ways companies work with me.
1. Fractional Marketing Leader: Marketing Leadership Inside the Business
This is for companies that have activity but lack cohesion. There may be a team, agencies, or strong operators in place; but no one truly owns positioning, narrative, prioritization, and how marketing connects to revenue.
I step in as the senior marketing leader to define positioning, align product, sales, a…
Founder & CEO
May 2023 - Present
Fractional Partnerships Manager
Apr 2025 - Sep 2025
Fractional Head of Marketing
Jan 2025 - Sep 2025
Fractional Community Marketing Leader
Aug 2023 - Nov 2023
Marketing Consultant
Aug 2023 - Jul 2024
Fractional Content & Community Marketing Leader
Jun 2023 - Jan 2024
Co-Founder & Co-Host
May 2023 - Jan 2024
Advisor
May 2023 - Aug 2023
Chief Marketing Officer
Jan 2023 - Jun 2023
Fractional VP of Sales & Marketing
Oct 2022 - Jul 2025
Strategic Advisor
Sep 2022 - Jun 2023
Head of Community & Partnerships
Aug 2022 - Nov 2022
Personal Branding Coach
May 2022 - Apr 2023
Social Selling Advisor
Apr 2022 - Jul 2022
Advisor
Feb 2022 - Feb 2023
Head of Content & Community
Dec 2021 - Aug 2022
Brand Ambassador
Nov 2021 - Nov 2021
Co-Host
Oct 2021 - Mar 2023
Social Media Manager
Oct 2021 - Jan 2023
Advisor
Sep 2021 - May 2022
Content & Community Evangelist
Jul 2021 - Dec 2021
Consultant
Jul 2021 - Dec 2021
Contributing Writer
Jun 2021 - Aug 2021
Coach & Community Leader
Jun 2021 - Jan 2022
Senior Business Development Representative
Mar 2021 - Jul 2021
Social Selling & Personal Branding Coach
Mar 2021 - Sep 2021
Belonging, Inclusion, & Culture Co-Leader
Feb 2021 - Sep 2021
Diversity, Equity, and Inclusion Council Member
Sep 2020 - Feb 2021
Culture Club Member
Sep 2020 - Jan 2021
Sales Development Representative
Aug 2020 - Feb 2021
Local Culture Team Member
Jan 2020 - Jul 2020
Sales Development Representative
Nov 2019 - Jul 2020