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Naples, FL, USA

Jim L.

Empowering Entrepreneurs: From Strategy to Scalability

I elevate entrepreneurial companies by mastering their revenue growth and business scalability challenges. As a multi-faceted leader—spanning the roles of Chief Revenue Officer, Fractional CSO, and Professional EOS Implementer—I guide CEOs and leadership teams through transformative growth paths. My expertise lies in crafting incisive go-to-market strategies, honing sales operations, and ensuring sustainable growth. Leveraging experience from startup to $88M+ ventures, and mixing EOS mastery with hands-on leadership, I focus on driving accountability, alignment, and top-tier performance across organizations. Let's turn your vision into actionable success.

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Jim L.

Work

Scaling Leadership Teams with EOS Implementation

eosworldwide.com
Scaling Leadership Teams with EOS Implementation

Aligned leadership teams across construction, property management, and professional services. Installed EOS tools (Accountability Chart, Scorecard, Level 10 Meetings) and coached leaders to adoption. Increased alignment to 100%, reduced meeting time by 40%, and drove up to 30% annual revenue growth.

Experience

May 2024 — Present
EOS Worldwide

EOS Worldwide

Professional EOS Implementer ™

EOS Worldwide specializes in the Entrepreneurial Operating System (EOS) for businesses, focusing on tools and strategies to enhance organizational performance.

  • Guided businesses in effectively implementing the EOS Model to solve root problems, enhance leadership skills, and achieve their visions.
  • Facilitated strategic alignment and execution across various functional areas, driving significant improvements in process efficiencies and overall business traction.
  • Customized coaching strategies for leadership teams to instill effective decision-making, accountability, and focus within organizations.
  • Contributed to the development and continuous improvement of EOS tools and resources, ensuring they remain relevant and impactful for businesses.
Jan 2021 — Present
Demand Dynamix

Demand Dynamix

Fractional Chief Revenue Officer (CRO)

Demand Dynamix specializes in sales management consulting, offering lead-to-revenue management solutions to optimize sales processes and strategies.

  • Developed and implemented a comprehensive GTM sales strategy, achieving notable success in the delivery of fractional sales leadership services.
  • Tailored sales automation solutions to effectively target SMB sector leads, significantly boosting new business opportunities.
  • Crafted specialized 30-60-90-day startup plans for clients, ensuring their successful market entry and operational efficiency.
Feb 2023 — Feb 2024
Location3

Location3

Chief Revenue Officer (CRO)

Location3 is a digital marketing agency that focuses on optimizing brand presence and customer reach through strategic local and digital marketing initiatives.

  • Spearheaded strategic revenue growth initiatives, achieving an 11% revenue increase and a 15% boost in gross sales margin in 2023.
  • Successfully secured the company's largest enterprise contract, with an ARR surpassing $2M and a TCV exceeding $11M.
  • Directed cross-functional teams to enhance customer journey and satisfaction, leading to improved customer engagement and loyalty.
  • Implemented Salesforce Sales Cloud and advanced marketing automation tools, driving significant advancements in revenue optimization.
Jan 2022 — Dec 2022
Strategic Growth, Inc.

Strategic Growth, Inc.

Engagement Director

Strategic Growth, Inc. is a veteran-owned certified Salesforce consulting partner, specializing in the implementation of various Salesforce solutions.

  • Successfully managed the sale and delivery of Salesforce implementation services, enhancing client engagement and satisfaction.
  • Led white-boarding sessions and developed comprehensive design documentation, ensuring projects aligned with client objectives.
  • Cultivated an enduring 8+ year partnership with Moss as implementation vendor, focusing on Salesforce Sales Cloud customization for strategic growth.
Jan 2021 — Feb 2023

Newchip Accelerator

Startup Mentor | Seed & Series A Coach & Advisor

  • Provided strategic mentorship to founders on strategy development, fundraising, and business model refinement, driving their growth and success.
Jan 2019 — Dec 2021
Moss

Moss

Executive Vice President & Chief Revenue Officer (CRO)

Moss specializes in innovative experiential marketing solutions, transforming environments into compelling brand experiences across various industries.

  • Doubled company revenue to $88M while increasing EBITDA from $8M to over $19M through innovative global sales strategies.
  • Expanded business operations across North America, Asia, and Europe, securing multiple multi-million-dollar contracts.
  • Implemented Salesforce Sales Cloud and advanced marketing automation tools, leading a high-performing global sales team.
Jan 2018 — Dec 2019
Moss

Moss

Executive Vice President, Global Sales

Jan 2016 — Dec 2018
Moss

Moss

Senior Vice President, Sales - North America & Asia and Enterprise Sales Operations

Jan 2015 — Dec 2016
Moss

Moss

Senior Vice President, Sales & Enterprise Sales Operations

Jan 2014 — Dec 2015
Moss

Moss

Vice President, Sales & Sales Operations

Jan 2011 — Dec 2014
Demand Dynamix

Demand Dynamix

Senior Managing Partner

  • Led a 5-person team to drive new business development and manage complex CRM and demand generation projects.
  • Innovated company value proposition and website, resulting in gaining new clients including Moss.
  • Managed the implementation of multiple CRM systems for clients, including Salesforce and Microsoft Dynamics.
Jan 2010 — Dec 2011
Lyris Technologies

Lyris Technologies

Senior Vice President, Sales

Aurea Software, previously known as Lyris Technologies, offers award-winning email marketing automation software globally.

  • Built, onboarded, trained, and coached a global sales team of 42, focusing on expanding market reach across multiple continents.
  • Secured significant ARR through new business sales and unexpected additional revenue from software support renewals and SaaS contracts, with clients including top-tier corporations.
Jan 2007 — Dec 2009
Cellfire

Cellfire

Vice President, Retail Sales

Cellfire, acquired by Catalina Marketing, was a leading provider of digital grocery coupon solutions in the U.S.

  • Drove significant growth and market penetration for Cellfire's digital coupon solutions across major U.S. retailers, enhancing consumer promotion offerings.
  • Led strategic sales initiatives to expand Cellfire's reach through websites, mobile applications, and mobile websites, resulting in a significant increase in user engagement and coupon distribution.
Jan 2005 — Dec 2007
Zeta Global

Zeta Global

Vice President, Sales & Marketing

Zeta Global is an angel-funded startup specializing in email services, providing licensed software and SaaS solutions.

  • Led strategic efforts in developing and marketing email services solutions, contributing to the early-stage growth and market footprint expansion of Zeta Global.