Rajeev P.

US and EU Transaction Data - Consumer Edge

Rajeev P.

Experience

  • Consumer Edge

    Consumer Edge

    Account Executive

    Feb 2023 - Present

    Consumer Edge (CE) is a consumer alternative data firm providing insights as a service solutions to the global investor community, hedge funds, private equity, venture capital, corporates and data partners. Since its founding in 2009 CE has focused on the nexus of data, research, technology and partnerships to fuel the discovery of consumer insights and offer best in class services to our clients. We continue this focus today, delivering next-generation data tools designed to answer complex questions on consumer behavior.

    • Establishing relationships with corporate (DTC brands) and PE/VC through product-market fit, pricing discovery, and use-case development.
    • Consumer Edge (CE) provides data-driven insights focused on the global consumer.
    • Founded in 2009, CE is a data and insights as a service (IaaS) company delivering
    • unparalleled views into global consumer spending behavior coupled with deep industry
    • knowledge and analytical expertise. CE solutions provide key stakeholders across the
    • corporate and investment landscapes with best-in-class tools to enable enhanced
    • strategic decision-making. CE’s unique capabilities allow for actionable insights driven
    • by near real-time market intelligence and benchmarking. For more information
    • visit consumer-edge.com.
  • The Commons

    The Commons

    Strategy + Operations Sprint

    Sep 2022 - Dec 2022

    The Commons is the place where education, mentorship and community come together to accelerate careers. Join to learn, and stay for the community.

    • Upskilling/Career development community
    • Learned SQL, Excel/Sheets, and BI/data visualization tools
    • Data analysis projects alongside a team with coaching from my mentor; presented recommendations to senior stakeholders; our "case" was to create a business strategy for a food delivery platform given actionable data and "asks" from leadership
  • Salesforce

    Salesforce

    Account Executive - Financial Services, Mid-Commercial Market

    Sep 2021 - Aug 2022

    We bring companies & customers together in the #1 CRM platform. Sharing the news, events, and innovation you need.

    • -Sold Salesforce’s Financial Services Cloud and adjacent products in Salesforce 360 Suite to commercial & retail banks, credit unions, M&L, and WM firms in US (East) of up to $20B AUM
    • -Managed and grew post-sale client relationships with financial services accounts through QBRs, syncs with implementation and app exchange partners, webinars, and in-person events
  • Square

    Square

    Senior Account Executive

    Aug 2017 - Aug 2021

    Invent today. Shape tomorrow.

    • -Owned the full sales funnel: prospecting, discovery, demos, negotiation and close
    • -Partnerships DRI: Advised Square's GTM team with updates on SQ business & technology strategy, and the resulting GTM motion and channels
    • -Sold upmarket merchants on Square’s business platform (payments, hardware, SaaS, onboarding, loans) -Worked cross-functionally to create GTM materials to move Square’s product upmarket (partnerships, marketing, product, account management)
    • Notable Clients: Chicago Cubs, The Honey Baked Ham Company, Ootoya America, Ippolita
  • Square

    Square

    Business Development, Strategic Sales

    Nov 2015 - Aug 2017

    Invent today. Shape tomorrow.

    • -Number two hire of Square's global outbound sales engine (first was US, then CA, UK, AU, and JP)
  • Klout (Acquired by Lithium Technologies)

    Klout (Acquired by Lithium Technologies)

    Account Management Intern

    Jul 2014 - Sep 2014

    Klout is now part of the Lithium Technologies team! Lithium software helps companies reinvent how they connect with their customers. We work with 300+ of the world's best brands to respond on social networks and build trusted content on a community they own. Lithium + Klout reaches over 500 million consumers across 10,000 specific interests to establish trust and reputation. Together, we represent one of the biggest data collections on consumer attitudes, preferences and digital activities. Our 100% SaaS-based Lithium Social Customer Experience™ platform enables brands to build and engage vibrant customer communities to drive sales, reduce service costs, accelerate innovation and grow brand advocacy. We are experiencing rapid growth and are recognized as a leader by top analyst firms, including Gartner and Forrester. And because our culture is as exciting as our products, we’ve been ranked as one of Glassdoor’s Best Places to Work. Come check us out @ www.lithium.com/careers More on Klout: Klout measures influence online. When you create content or engage, you impact others. Klout analyzes that impact to find your Klout Score, influential topics, and your influencers. Klout is the standard for influence. Top brands such as Disney, Audi, and Turner use Klout Perks to reach and engage influencers. Over 5,000 applications and partners use Klout data to display Klout Scores, prioritize based on Score or topics, and segment users. See your influence at klout.com

    • -Planned, built, executed, and reported on hundreds of social engagement/earned media programs.
    • -Assisted in the creative development, campaign execution, and analytical reporting of Klout Perks campaigns for 220+ consumer brands across 11 verticals
    • -Customer Support (80 ZenDesk tickets for clients and end-users)
  • Klout (Acquired by Lithium Technologies)

    Klout (Acquired by Lithium Technologies)

    Sales Development Representative

    Jan 2014 - Sep 2015

    Klout is now part of the Lithium Technologies team! Lithium software helps companies reinvent how they connect with their customers. We work with 300+ of the world's best brands to respond on social networks and build trusted content on a community they own. Lithium + Klout reaches over 500 million consumers across 10,000 specific interests to establish trust and reputation. Together, we represent one of the biggest data collections on consumer attitudes, preferences and digital activities. Our 100% SaaS-based Lithium Social Customer Experience™ platform enables brands to build and engage vibrant customer communities to drive sales, reduce service costs, accelerate innovation and grow brand advocacy. We are experiencing rapid growth and are recognized as a leader by top analyst firms, including Gartner and Forrester. And because our culture is as exciting as our products, we’ve been ranked as one of Glassdoor’s Best Places to Work. Come check us out @ www.lithium.com/careers More on Klout: Klout measures influence online. When you create content or engage, you impact others. Klout analyzes that impact to find your Klout Score, influential topics, and your influencers. Klout is the standard for influence. Top brands such as Disney, Audi, and Turner use Klout Perks to reach and engage influencers. Over 5,000 applications and partners use Klout data to display Klout Scores, prioritize based on Score or topics, and segment users. See your influence at klout.com

    • The world's biggest consumer brands used Klout to leverage high-impact social media users for reach, engagement, impressions, i.e. "authentic earned media"
    • -Qualified inbound and generated outbound leads into sales opportunities. Mostly to consumer brands or agencies that represented them.
    • Notable clients: Nike, Hulu, Chevrolet, American Airlines, Red Bull
  • TuneIn

    TuneIn

    OpenMic: Campus Rep

    Jan 2014 - Jun 2014

    • -Served as the UC Berkeley campus ambassador of OpenMic, a newly released mobile app from TuneIn, Inc; gained 800 new users across 12 college campuses through dynamic publicity and marketing plans.
  • Tetra Pak

    Tetra Pak

    Product Marketing/Product Management Intern

    Jun 2013 - Aug 2013

    We are specialists in complete solutions for the processing, packaging and distribution of food products. Dairy products, juices and nectars, ice cream, cheese, dry foods, fruits, vegetables and pet food are examples of products that can be processed or packaged in Tetra Pak® processing and packaging lines. We focus on keeping the consumption of all raw materials and energy to a minimum during both the manufacturing process and distribution. The processing solutions are also designed to treat the products gently. Our products are divided into several categories: - Packages - Processing equipment - Filling machines - Distribution equipment - Service products

    • -Conducted market research of eight countries in SE Asia and launched a successful Soy YOUNG campaign.
    • -Outlined results for the Thailand School Milk Programme, which had beneficial effects on the country’s seven million school children and served as a catalyst for its growing dairy industry.
    • -Updated annual reports and market projection charts to increase sales of Tetra Pak Flex packaging machinery and UHT aseptic packages by 20%; presented results to the President of SE Asia cluster region.
  • Cal Athletics

    Cal Athletics

    Olympic Sports Operations

    Apr 2012 - May 2013

    Cal Athletics provides our 850 student-athletes with a world-class experience. As we strive to compete at the highest athletic and academic levels, the development of our student-athletes and ensuring their success for generations to come remains our top priority. #GoBears

    • -Was a floater/aide to 13 different teams of coaches, staff, and administration with PO paperwork, travel authorization, athlete eligibility, inventory control, accounts payable, travel schedules, and editing PR briefs and press statements