- SalesRevenue
What a chief revenue officer owns, what the role costs full-time and fractionally, and how a CRO differs from a VP of sales. Plus when to hire one.
Zürich, Switzerland
I build commercial functions that work, then prove it with the numbers. A structure-first diagnostic approach, built around my 5D Alignment System, validates ICPs, builds pipelines and aligns Product, Sales and Marketing for repeatable growth. Over 15+ years, I've delivered CHF 60M+ cumulative commercial impact, including 6x ARR growth at a climate-tech SaaS, CHF 5M revenue and a CHF 25M pipeline, with average first traction within 90 days. Clients range from pre-seed startups to SMEs, all looking to embed revenue systems that scale.
Mandate: Chief Commercial Officer
Aug 2025 - Present
Founder
Sep 2017 - Present
Mandate: Vice President Business Development & Sales
Jul 2022 - Jun 2025
Mandate: GTM Advisor
Oct 2021 - Mar 2023
Mandate: Business Development & Sales
Nov 2019 - Dec 2021
Mandate: International Business Development & Sales
May 2019 - Jan 2020
Mandate: International Business Development & Sales
Oct 2017 - Dec 2019
Director Sales & Business Development MENA
Feb 2015 - Sep 2017
Manager Sales & Business Development MENA
Sep 2013 - Jan 2015
Sabbatical & Projects as Independent
Apr 2010 - Jul 2013
Consultant/Client Representative
Sep 2007 - Apr 2010
Consultant
Oct 2005 - Jul 2007
Trainee
Jul 2004 - Sep 2004