Skip to profile
Atlanta, GA, USA

Robin R.

Strategist and Visionary for Mission-Driven Impact

I am a visionary Data Strategist and AI Transformation Specialist, with a 20-year legacy of driving evidence-based change in equity-focused nonprofits. Specializing in developing institutional data strategies, I craft transformation roadmaps that drive mission impact through actionable analytics and ethical AI. My passion lies in democratizing data skills within organizations, fostering homegrown analytics talent to ensure resilience and future-readiness. Committed to ethical standards and compliance, I align cross-functional teams to achieve measurable outcomes and lasting change.

Hire Robin
Robin R.

Experience

Oct 2022 — Oct 2025
Planned Parenthood Federation of America

Planned Parenthood Federation of America

Senior Director, Data Strategy & Analytics

Planned Parenthood is a non-profit organization offering reproductive health care and sex education globally.

Nov 2020 — Dec 2021
InOn Health

InOn Health

VP, Data & Analytics

InOn Health uses digital solutions to connect with diverse populations for improved health access and outcomes.

Sep 2020 — Dec 2021
Scratchpay

Scratchpay

Advisory Board Member

Scratch Financial provides patient financing solutions without long-term commitments.

Sep 2020 — Sep 2021
Hi5 Practice: Patient Retention Marketing

Hi5 Practice: Patient Retention Marketing

Advisory Board Member

Hi5 Practice assists dentists with marketing services to enhance patient retention and business growth.

Sep 2020 — Jun 2021
xFusion Technologies, Inc.

xFusion Technologies, Inc.

Advisory Board Member

xFusion Technologies offers innovative technological solutions to businesses, specializing in data engineering and analytics.

Sep 2020 — Dec 2021
AdvisoryCloud

AdvisoryCloud

Advisor

AdvisoryCloud connects professionals with advisory opportunities across various industries.

Jul 2020 — Nov 2020

access.mobile International, Inc.

Advisor

access.mobile International connects patients through digital health technology for improved care.

May 2020 — Oct 2022

Freelance

Independent Consultant

Freelance is a term for self-employment where individuals work independently rather than in a company.

Jul 2015 — May 2020
Grady Health System

Grady Health System

Executive Director, Business & Clinical Intelligence

  • Oversees the data and infrastructure that supports the Business Intelligence function of the organization.
  • Develops/maintains the long-term vision for BI within the organization
  • Drives use of AI at the point of care (strategy and implementation)
  • Leads and drives team to deliver actionable insights to business and clinical units
  • Scopes, designs, and manages the creation of reporting and analytical tools/solutions
  • Assists customers and business analysts in the training of end-users in the usage of BI tools
  • Partners with Clinical, Business, and Technology resources to develop a technology strategy which will support short and long term BI needs of data related systems and reporting frameworks
  • Leads the design and implementation of data related systems, reporting frameworks, analysis and reporting tools, data structures, processes and controls to enable timely high quality reporting and analytics.
  • Partners with the Technology teams to deliver a stable and highly available reporting platform
  • Oversees all aspects of analytics and business intelligence development projects
  • Develops and executes processes to ensure data quality and security
  • Hires, trains, and supervises a team of developers and analysts
Mar 2013 — Jul 2015
The Coca-Cola Company

The Coca-Cola Company

Director Segmentation Analytics & Data Design

  • Leads CCR’s data strategies to develop cutting edge Segmentation analytics, methodologies, and tools across US channels and customers to drive profitable growth
  • Leads business and technical teams through data strategy, design and implementation to ensure connection from HQ planning to differentiated in-outlet execution
  • Drives continuous improvement of Segmentation analytics, methodologies and tools to better target customers and shoppers - driving competitive advantage
Apr 2012 — Mar 2013
Daugherty Business Solutions

Daugherty Business Solutions

Senior, Consultant

CGI is a global IT and business consulting service provider.

Aug 2011 — Mar 2012
American Cancer Society

American Cancer Society

Senior Director, Strategic Analysis

The American Cancer Society fights cancer through research, advocacy, and patient support.

Oct 2009 — Mar 2012
American Cancer Society

American Cancer Society

Director, Customer Analytics

Jan 2008 — Sep 2009
American Cancer Society

American Cancer Society

Director, CRM Analytics

  • Managed data and analysis to ensure effective CRM strategies and testing plans.
  • Designed testing strategies for CRM initiatives focusing on communication plans and program effectiveness.
  • Collaborated with external marketing agencies to maintain high analytic quality and timely deliverables.
Jan 2004 — Dec 2007
American Cancer Society

American Cancer Society

Data Architect & Analysis Manager/ Strategic Planning Manager

  • Co-wrote the framework methodology for data warehousing at the American Cancer Society.
  • Designed and implemented data marts supporting scorecards for strategic goals.
Jan 2001 — Dec 2004

Mirant

Senior Administrator/Developer

Mirant is a U.S. energy company focusing on electricity generation and sales.

  • Oversaw design and implementation of system architecture for Business Objects and Crystal Enterprise.
  • Authored business intelligence policies for development, security, change control, and system administration.