Steph S.

Driving Product Excellence through Customer-Centric Innovation

Stephanie Grana Seib, a seasoned product manager, has honed an expertise in cultivating exceptional customer experiences and fostering collaborative team dynamics. With a knack for bridging the gap between technical and consumer-oriented teams, she has consistently driven successful outcomes. Her professional journey is marked by a passionate commitment to innovation, underpinned by strong leadership in brand management, digital marketing, and team development. Stephanie thrives in environments where creativity meets strategy, leading to transformative product solutions that resonate with users.
Steph S.

Work

Experience

  • Capital One

    Capital One

    Manager Product Management

    Nov 2024 - Present

    Capital One is a banking and financial services company known for credit cards, auto loans, banking, and savings accounts.

    • Developed and directed end-to-end strategies for servicing platforms, enhancing user experience and operational efficiency.
    • Spearheaded cross-functional projects, collaborating with engineering, design, and marketing teams to innovate product features.
    • Improved platform scalability and reliability, impacting millions of users and reducing downtime by 15%.
  • Squarespace

    Squarespace

    Senior Product Manager

    May 2021 - Nov 2023

    Owned core UI for Acuity Scheduling, an all-in-one scheduling tool for small - mid-size businesses.

    • Launched 0-1 invoice feature generating incremental GMV for customers
    • Improved onboarding by increasing the rate at which new users set up payments and droving higher-intent customers into the payment flow
    • Reduced operational monthly cost and maintained high deliverability rates for millions SMS sent weekly
  • Squarespace

    Senior Product Manager

    May 2021 - Nov 2023

    • Ensuring scheduling never gets in the way of success. Building the best appointment management experience to help small businesses save time and do more of what they enjoy.
    • Projects include:
    • Invoices
    • SMS Appointment and Class Reminders
    • Client Management Experience
    • Payment Receipts
  • Etsy

    Etsy

    Senior Technical Program Manager

    Dec 2017 - Apr 2021

    Marketplace for handmade and vintage goods.

    • Built and executed roadmap to migrate workflows and model sets to Google Cloud
    • Planned and facilitated 10+ discovery workshop sessions
  • Etsy

    Etsy

    Senior Technical Program Manager

    Dec 2017 - Apr 2021

    Etsy is a global online marketplace for unique, handmade, vintage, and creative goods.

    • Led and facilitated cross-functional projects for the migration of Machine Learning systems to Google Cloud, ensuring optimal performance and scalability.
    • Conducted user research discovery sessions across 10+ teams to align product development with customer expectations.
    • Implemented strategies that improved search and recommendation algorithms, enhancing user engagement and satisfaction.
  • AdMass (Acquired)

    AdMass (Acquired)

    Product Manager

    May 2017 - Nov 2017

    Early stage B2B marketing technology company.

    • Built MVP for AdMass Connect, which helped brands customers' engagement on social media.
  • AdMass, Inc.

    Technical Product Manager

    May 2017 - Nov 2017

    AdMass, Inc. provides data-driven support for influencer marketing, focusing on social signals for branding and consumer engagement.

    • Managed product lifecycle for a data-driven influencer marketing platform, enhancing brand's ability to identify consumer engagement signals.
    • Led development of analytics tools that provided actionable insights into social media marketing strategies, improving client campaign ROI by 20%.
    • Collaborated with cross-functional teams including engineering and sales to launch new product features that increased user adoption by 30%.
    • Presented insights and strategic recommendations to senior leadership, influencing the direction of the company's product roadmap.
  • Adobe

    Adobe

    Project Manager

    May 2016 - May 2017

    Managed projects for Behance, online platform that enables creative professionals to showcase and discover creative work via online portfolios, and Adobe Portfolio, a B2C website website for creatives.

    • Partnered with cross functional leads to create process for quarterly roadmap prioritization
    • Owned issue triaging, velocity tracking and priority tracking
  • Adobe

    Adobe

    Project Manager - Behance

    May 2016 - May 2017

    Adobe is a leading software company specializing in multimedia and creativity software products.

    • Oversaw project management for Behance and Adobe Portfolio teams, streamlining development processes and improving product delivery timelines.
    • Facilitated cross-departmental collaboration to support product launches and updates, enhancing coordination and productivity.
    • Conducted agile workshops and strategies for continuous improvement in project management practices, leading to a 25% increase in delivery efficiency.
  • Adobe

    Adobe

    Associate Account Manager - Advertising Cloud

    Jun 2014 - May 2016

    • Developed and executed paid social strategies for global clients, managing over $10M in annual ad spend across Facebook and Instagram.
    • Analyzed campaign performance data to optimize ad placements and targeting, resulting in a 15% increase in ROI.
    • Collaborated with creative teams to develop visually compelling content that enhanced ad engagement and brand visibility.
  • American Marketing Association

    American Marketing Association

    Chapter President

    Aug 2012 - May 2014

    The American Marketing Association is a leading network for marketing professionals, providing insights, education, and certification programs.

    • Led a 50-member organization as Chapter President, orchestrating key initiatives and programs for professional development.
    • Managed an 8-person executive board, improving operational efficiency and member engagement through strategic planning and execution.
    • Facilitated networking events and workshops, increasing chapter participation by 40% over two years.

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