Hollie M.

Experience

• 

  DBK Inc.

  Vice President of Brand and Employee Relations

  May 2025 - Present

  DBK proudly stands as a national leader in the Construction Industry, specializing in multifamily, hospitality, and commercial renovations. Additionally, DBK offers a comprehensive Service Division providing HVAC, electrical, plumbing, and renovation services throughout the state of Florida. With a commitment to client satisfaction as our top priority, DBK Inc. consistently delivers excellence in every aspect of construction and service. DBK is dedicated to prompt responses and delivering quality services that meet the diverse needs of our valued clients and their customers. At DBK Inc., we operate as a collective powerhouse, driven by the strength of our team and united in our pursuit of innovation in processes and services. Our steadfast commitment to cultivating a thriving team serves as the cornerstone for consistently delivering high-quality construction projects and services. This commitment extends to our ability to offer a diverse range of services, ensuring adaptability and ultimately resulting in the delivery of exceptional products and services.

  • Promoted through Sales and Marketing into an executive role for success in revenue growth and market expansion.
  • Secured the company's third-largest management partnership while leading sales and business-development initiatives.
  • Service revenue averaged $1.5M while Construction revenue averaged $1.5M–$3M per year under my leadership.
  • Expanded DBK from a regional presence to a nationally recognized brand, driving $1M in new-market revenue in year one.
  • Built and executed go-to-market strategies to support client engagement, brand visibility, and national expansion.
  • Cultivated relationships with multifamily clients, industry partners, and community organizations as a visible company ambassador.
  • Aligned Sales, Marketing, Operations, and executive priorities to strengthen customer experience and scalable growth.
  • Mentored employees and emerging leaders to strengthen accountability, collaboration, and professional development.
• 

  DBK Inc.

  Director of Marketing and Events

  Jul 2022 - Present

  • Led marketing and event strategy to increase brand visibility and client engagement across multifamily and hospitality channels.
  • Planned and executed national tradeshows, sponsorships, and client events to drive business development.
  • Developed event-driven lead generation and partnership programs to support sales and market expansion.
  • Coordinated cross-functional teams to align event objectives with sales, operations, and executive priorities.

• DBK Construction & Service Solutions

  Vice President of Employee Relations

  Jan 2022 - Jan 2026

  DBK Construction & Service Solutions is a company.

  • Promoted through Sales and Marketing into an executive role based on revenue and market success.
  • Secured major management partnerships while driving Service and Construction revenue growth.
  • Expanded market presence nationally and drove new-market revenue within the first year.
  • Aligned Sales, Marketing, and Operations to improve customer experience and scale growth.

• The Kruid Foundation

  Director of Event Management

  Jan 2022 - Jan 2026

  The Kruid Foundation is a company.

  • Led fundraising, sponsorships, and strategic partnerships to support the foundation's mission.
  • Organized large-scale community events that generated $200K+ for veteran, mental-health, and community programs.
  • Cultivated cross-organizational partnerships to expand visibility, donor engagement, and impact.

• FirstStat

  Regional Marketing Director

  Jul 2019 - Jul 2022

  FirstStat is a company.

  • Grew Medicare admissions 70% within three months and increased revenue across business segments.
  • Rebuilt and led an 8-person Orlando sales organization through hiring, training, and mentoring.
  • Opened the Brevard market, built a new sales team, and grew office revenue 20% in year one.
  • Forged high-value healthcare and community relationships to support sustained business growth.

• Firstat Nursing Services

  Regional Marketing Director

  Jan 2019 - Jan 2022

  Firstat Nursing Services is a company.

  • Doubled Medicare admissions and increased revenue via targeted sales, marketing, and referral strategies.
  • Rebuilt and led an 8-person Orlando sales team through hiring, training, and performance leadership.
  • Opened the Brevard market and grew office revenue 20% in year one, reaching 50% cumulative growth by tenure end.
• 

  Carter Healthcare

  PSC

  Sep 2016 - Jul 2022

  Carter Healthcare is a leading healthcare provider focused on delivering outcomes-based results while providing home health and hospice services and home medical equipment to thousands of clients in the comfort of their homes. We offer a patient-centered service with a focused case management approach, allowing for a higher degree of care continuity and clients’ continued wellness. Whether it’s a chronic illness, end-of-life care, or a short, at-home rehabilitation, Carter Healthcare provides the continuum of care to meet our clients’ needs. Headquartered in Oklahoma City, we provide services in Florida, Kansas, Missouri, Ohio, Oklahoma, Pennsylvania, Texas, and West Virginia.

  • Developed strategic relationships across Central Florida to penetrate hospital, orthopedic, skilled-nursing, rehab, and physician markets.
  • Exceeded targets by averaging 15+ monthly orders against a goal of 10 and ranked as the top producer in Orlando.
• 

  Carter Healthcare

  Professional Services Coordinator

  Jan 2016 - Jan 2019

  • Developed strategic relationships across Central Florida to penetrate hospital, orthopedic, skilled-nursing, rehab, and physician markets.
  • Averaged 15+ monthly orders vs. a goal of 10, ranking as a top producer in the Orlando market.