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Dallas, TX, USA

Keith V.

Transformational Sales Leader & Revenue Growth Architect

As an Air Force veteran and seasoned sales leader, I excel in driving revenue growth and building high-performing teams. My journey spans SaaS, automotive, and digital sectors, where I've led transformative initiatives that align sales strategies with business goals. With a knack for coaching and developing talent, I've successfully implemented scalable frameworks and enablement programs, reducing turnover and accelerating time-to-quota. I'm passionate about creating a culture of accountability and continuous improvement, partnering with C-level stakeholders to optimize revenue execution.

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Keith V.
AutomotiveStrategic PartnershipsTeam LeadershipDirector of Learning and DevelopmentLarge EnterpriseConsumer ReviewsFounding TeamProfessional Services

Experience

Jul 2024 — Present
PayPal

PayPal

Sales Onboarding Lead (Certified Facilitator - The Challenger Sale)

  • Redesigned the new-hire onboarding process for Merchant-Facing Sales teams, significantly accelerating ramp-up times and strengthening early-stage revenue contribution.
  • Collaborated with cross-functional teams to ensure onboarding alignment with go-to-market strategies, enhancing customer acquisition and revenue growth.
  • Developed executive-level performance dashboards to measure key metrics like ramp velocity, pipeline creation, and sales effectiveness, facilitating data-informed coaching and decision-making.
Jul 2025 — Sep 2025
Vehlo

Vehlo

Commercial Enablement Manager

  • Delivered SaaS enablement across 10+ dealerships supporting 500+ fixed operations users, driving adoption, workflow modernization, and operational performance.
  • Achieved 90%+ adoption in 60 days, increasing repair order throughput 15–25% and reducing manual processes.
  • Partnered with dealership leadership to improve digital inspection utilization and reduce guest check-in time 20–30%, strengthening CSI and operational KPIs.
  • Leveraged analytics and KPI dashboards to measure adoption, compliance, and performance impact.
Jul 2024 — Aug 2025
PayPal

PayPal

Revenue Operations Manager (Certified Facilitator - The Challenger Sale)

  • Led transformation of new-hire onboarding for Merchant-Facing Sales teams, building a performance-driven sales readiness program designed to accelerate ramp, strengthen pipeline generation, and increase early-stage revenue contribution.
  • Partnered with front-line sales leaders to define clear performance expectations, drive selling discipline, and hold teams accountable to behavioral standards tied directly to quota attainment.
  • Developed executive-level performance dashboards to track ramp velocity, pipeline creation, retention, and sales effectiveness, enabling data-informed coaching and leadership decisions.
  • Collaborated with Sales, Product, and Marketing to align onboarding with go-to-market priorities, ensuring consistent messaging, strong solution positioning, and measurable impact on customer acquisition and revenue growth.
Nov 2023 — Feb 2024
Leading Giants

Leading Giants

Leadership Development Content Creator

  • Designed and developed over 100 eLearning leadership development courses, providing comprehensive instructional content for leaders, entrepreneurs, and sales consultants to enhance their business acumen and leadership skills.
  • Utilized Transcribe.ai software to efficiently summarize over 100 videos, distilling complex topics such as sales tactics, negotiation, decision-making, talent acquisition, and revenue growth into clear, actionable insights.
  • Leveraged AI technology, including ChatGPT, to create detailed course worksheets, encompassing learning overviews, objectives, introductions, summaries, knowledge checks, answer keys, and action items, enhancing participant engagement and learning outcomes.
Nov 2023 — Feb 2024
Leading Giants

Leading Giants

Sales Leadership Consultant

  • Selected for a strategic contract engagement to build scalable digital learning architecture for an award-winning business consulting startup, strengthening leadership and sales capability at scale.
  • Designed 100+ leadership and sales development programs focused on negotiation, business acumen, executive communication, and data-driven decision-making.
  • Translated complex concepts into high-impact, actionable frameworks using AI to accelerate development and scalability.
  • Built ecosystems including exercises and assessments to drive skill adoption, retention, and measurable behavior change.
Jul 2021 — Feb 2023
Yelp

Yelp

Leadership Coach • Sales Enablement Manager

  • Led sales and leadership development for Yelp’s revenue organization, coaching front-line managers and sales teams to elevate performance and align execution with go-to-market strategy.
  • Rebuilt onboarding for 300+ sales hires in partnership with Sales and L&D, accelerating ramp time and sales readiness.
  • Coached 15 mid-market sales leaders, driving 22% revenue growth and 32% YoY increase across a $62M portfolio.
  • Launched mentoring program for 100+ leaders, achieving 90% advocacy and strengthening leadership pipeline depth.
  • Produced On the Mic, a thought-leadership video series for 100+ digital sales leaders to scale peer enablement and best-practice sharing.
Nov 2017 — Dec 2020
Cox Automotive Inc.

Cox Automotive Inc.

Corporate Trainer (Certified Facilitator - The Challenger Sale)

  • Orchestrated over 25 Challenger Sale methodology workshops across 11 states, training 500+ digital media consultants, which resulted in an 18% increase in sales volume and a 25% improvement in client retention.
  • Achieved a top-ranking 97% instructor effectiveness satisfaction score by delivering both virtual and in-person training sessions for sales consultants and managers.
  • Recognized as the most effective sales trainer through a comprehensive survey tool, highlighting exceptional performance and significant sales impact.
  • Spearheaded the revamp and leadership of 20+ Sales Conversation workshops nationwide, driving a 15% boost in sales volume for 250 sales consultants and leaders.
Nov 2017 — Dec 2020
Cox Automotive Inc.

Cox Automotive Inc.

Sales Performance Manager (Certified Facilitator - The Challenger Sale)

  • Promoted to lead sales and leadership development initiatives across Cox Automotive brands, equipping revenue and operations teams with performance frameworks, coaching strategies, and customer engagement disciplines to drive measurable growth.
  • Facilitated 25+ Challenger Sale workshops across 11 states, enabling 500+ sales consultants and managers; generated 18% increase in sales volume and 25% improvement in retention.
  • Achieved 97% instructor effectiveness rating and recognized as top facilitator through company-wide performance survey.
  • Partnered with regional sales leaders to implement Sales Conversation programs, driving a 15% lift in sales performance and strengthening frontline coaching capability.
Sep 2016 — Oct 2017
Cox Automotive Inc.

Cox Automotive Inc.

Leadership Coach

  • Developed 15 regional sales managers to strengthen coaching effectiveness and sales leadership capability, building a culture of performance accountability and disciplined revenue execution.
  • Drove structured performance enablement through team workshops, 1:1 leadership coaching, and targeted skill development, ensuring consistent adoption of best practices across regions.
  • Directly coached and influenced 25% of regional sales managers, contributing to 170% attainment on a $345M portfolio by improving pipeline rigor, forecast accuracy, and sales execution.
  • Partnered with 90 sales consultants to institutionalize Challenger-based selling behaviors, elevate client engagement strategy, and increase retention across a 3,500+ customer base.
Apr 2015 — Jul 2016
Mosaic North America

Mosaic North America

Director of Learning and Development

  • Led company-wide sales and leadership development strategy for an integrated marketing agency, driving client revenue performance through targeted enablement and frontline leadership development.
  • Directed 15-member team delivering enterprise sales performance solutions for clients including Sony, Samsung, and Best Buy.
  • Owned solution strategy from RFP through implementation, to pipeline growth, sales execution, and customer acquisition.
  • Scaled mobile and blended learning models to increase sales effectiveness, improve ROI, and strengthen client partnerships.
Sep 2013 — Mar 2015
DexYP

DexYP

Vice President of Sales

  • Progressed through national sales leadership roles, leading directing go-to-market strategy, revenue performance, and organizational capability across units. Partnered with executive leadership to align sales with growth objectives during transitions.
  • Led 7 managers and 40 reps through a business turnaround, driving 40% growth in new revenue and exceeding $3.5M sales.
  • Redesigned compensation architecture, performance governance, and digital sales playbook to modernize operating cadence, strengthen accountability, and scale revenue execution.
Apr 2011 — Aug 2013
DexYP (formerly SuperMedia, Dex One and R.H. Donnelley)

DexYP (formerly SuperMedia, Dex One and R.H. Donnelley)

Director Of Sales Training

  • Led 75-member organization supporting 2,000+ reps and leaders across 33 states, driving revenue, pipeline, and results.
  • Restructured 9 regional hubs to optimize sales operations, align leadership, and scale revenue-driving practices.
  • Reduced new-hire turnover from 67% to 23%, saving $20M, accelerating time-to-quota, and doubling sales output.
Jun 2009 — Dec 2010
DexYP

DexYP

Director of Sales Training Curriculum

  • Spearheaded the development and implementation of sales tools and courses across 28 states using the A.D.D.I.E. model, ensuring instructional design efforts translated into strong sales results.
  • Formalized an inside-to-outside sales instruction initiative, successfully certifying 150 marketing advisers and achieving a 15% net gain in sales performance.
  • Launched a major account training program, educating 200 sales executives and attaining a 97% learner satisfaction.
Jun 2008 — May 2009
DexYP

DexYP

Director of Sales Process Management & Development

  • Accelerated a comprehensive training initiative for a 28-state sales organization, introducing a new relationship sales skills model and management operating system to enhance sales process and performance.
  • Traveled extensively for one year, instructing and coaching over 350 sales representatives and leaders on the newly implemented relationship sales call process.
  • Conducted over 500 sales call demonstrations and observations across 16 divisions in 9 states, reinforcing expectations and ensuring consistent application of the new sales model.
Aug 2007 — May 2008
DexYP

DexYP

Sales Director

  • Directed the top-performing revenue-ranked sales division at DEX MEDIA, INC., generating $60M annually through strategic growth in print, digital, and search engine marketing.
  • Coached, trained, and mentored a team of 7 leaders and 60 IBEW union, commissioned representatives, effectively consulting with 8,000 SMB clients to drive sales success.
  • Surpassed Search Engine Marketing targets by achieving 137% of the objective, setting a benchmark for the division.
  • Outperformed peers by doubling SEM results compared to the next highest Sales Director, with 6 out of 7 Sales Managers earning performance bonuses.
  • Achieved 103% of sales objectives on digital products, demonstrating strong leadership and strategic sales execution.

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