Tyler Lagaly

Kansas City, KS, USA

Transformative Product Design Leader: Building Scalable Solutions for Startups and SaaS

With over 15 years of experience at the nexus of UX, product strategy, and positive business outcomes, Tyler Lagaly excels in simplifying complexity and enhancing usability across diverse industries, including B2B and B2C SaaS, fintech, and AI. Specializing in designing for technical audiences, Tyler shapes intuitive experiences that perfectly align user needs with business goals. At the helm of Focal Plane, a UX consulting practice, he delivers actionable insights for startups, optimizing their…

Tyler Lagaly

Testimonials

  • Tyler is an outstanding product and interface designer, a great communicator, and a friendly, warm person to interface with. He excels at holistic design, understanding the user, and creating an experience that delivers the business goals while delighting the user. I highly recommend Tyler for all sorts of design projects, both as a leader and as an IC.

    Jacob Reiff

    Jacob Reiff

    Co-founder, CEO, Outcome
  • Tyler joined Hifive at our Head of Design-He set up a design process with user research and rapid prototyping, validating our product direction. His Chrome extension and web app work boosted metrics, and his flexible design system kept us agile. He managed our rebrand and marketing site while owning product design. Loved his straight talk and practical vibe—offered solutions, mentored our junior designer, and synced with engineering. Tyler gets business and users, delivering clean results

    Pete Ryan

    Pete Ryan

    Co-founder, Hifive

Work

Experience

  • Focal Plane

    Focal Plane

    Partner

    Dec 2024 - Present

    Focal Plane positions itself as a fractional leadership firm merging product and design expertise to empower seed to Series B SaaS companies, aiming for superior product development with cost-efficient strategies.

    • Led comprehensive redesigns for early-stage startups, establishing scalable design systems to support their growth.
    • Conducted in-depth user research sessions to uncover insights, informing product strategy and market fit enhancements.
    • Developed strategic product roadmaps aligning business objectives with user needs, ensuring coherent and targeted product development.
    • Implemented streamlined design processes that notably reduced time-to-market while upholding quality standards.
  • Outcome

    Outcome

    Chief Design Officer

    Jun 2024 - Present

    Outcome builds the modern OKR platform, emphasizing accountability at scale to drive outcomes.

    • Spearheaded the reimagining of the OKR platform, leading from discovery through to strategic design implementation, enhancing user experience and engagement.
    • Incorporated AI and language model technologies to create an intelligent OKR assistant, enabling actionable insights and automating routine task management.
    • Developed and applied prompt engineering frameworks to deliver contextually relevant AI guidance, improving the decision-making process for users.
    • Designed and established a user-informed design system, simplifying complex goal-tracking processes and making them more intuitive and actionable.
  • Hifive

    Hifive

    Lead Product Designer

    Aug 2022 - Jun 2024

    At Hifive, users can access over 500 influential connectors to unlock direct introductions to their targets, transforming the way startups and professionals network across industries.

    • Designed and developed a Chrome extension that increased successful warm introductions by 42% for early users
    • Spearheaded complete company rebrand, creating a cohesive visual identity that resonated with the startup ecosystem
    • Built and maintained a comprehensive design system that accelerated development cycles and ensured consistency
    • Conducted user interviews with 50+ startup founders to identify networking pain points and validate solutions
  • Harmonic Labs

    Harmonic Labs

    Senior Product Designer

    Nov 2021 - Jun 2022

    Harmonic is the complete startup database, utilized by leading investors and GTM teams to discover the best startups and founders.

    • Spearheaded the branding and UX design of a networking web app in the Web3 space, fostering a collaborative environment for users.
    • Implemented structured feedback processes and guidance for junior designers, enhancing the overall team skill set and productivity.
    • Collaborated closely with engineering and product teams to ensure high-fidelity implementation of designs, significantly improving user engagement.
    • Created design guidelines and component library that streamlined development workflow and maintained brand consistency across projects.
  • Zapier

    Zapier

    Senior Product Designer

    Nov 2019 - Nov 2021

    Zapier empowers you to automate your work across 5,000+ apps—so you can move forward, faster.

    • Led discovery and design initiatives for Teams & Companies features, enhancing collaboration for multi-user accounts.
    • Designed and launched Zapier's 'Draft and Publishing' system, significantly improving Zap uptime and reducing user anxiety around workflow stability.
    • Spearheaded comprehensive research effort identifying core editor pain points, directly informing product roadmap priorities.
    • Created Zapier's Canvas Builder, a visual interface for building, documenting, and sharing automated workflows that increased user comprehension by 47%.
  • Indeed.com

    Indeed.com

    User Experience Designer

    Jan 2018 - Nov 2019

    Indeed.com is a global job search engine that helps millions of job seekers find employment opportunities and assists employers in finding the right candidates.

    • Created a review collection system garnering over 300,000 employee reviews, enhancing talent branding and ratings by 24%.
    • Led the design of franchise hiring solutions contributing to the acquisition of Indeed Central, ensuring brand consistency throughout the product.
    • Collaborated closely with cross-functional teams to validate new product ideas rapidly, focusing on improving the employer-candidate matching quality.
    • Conducted extensive user research, including interviews and usability tests, to inform and validate product design decisions.
  • ShipCompliant by Sovos

    ShipCompliant by Sovos

    UX/UI Designer

    Nov 2013 - Aug 2014

    Sovos ShipCompliant provides a full suite of web-based software tools to ensure compliance with all federal and state laws for direct and wholesale distribution of wine, beer, and spirits.

    • - Reduced user error rates and improved task completion times by simplifying complex regulatory compliance workflows for the beverage alcohol industry.
    • - Collaborated with subject matter experts to translate complex compliance requirements into intuitive user interfaces, enhancing user experience.
    • - Led the redesign of key reporting interfaces, significantly aiding alcohol producers in maintaining regulatory compliance across state lines.
    • - Contributed to the development of consistent UI patterns, improving learnability and usability across multiple product lines.

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