Hire a Head of Marketing

Fractional
Matt DiPaola profile image
Veronica  Gontier profile image
Matt Spangler profile image
Steve Gilbert profile image
Jesslyn Guntur profile image
Jeanne Grunert profile image
Nathalie Couet profile image
Head of Marketing,
Full-Time Impact
Unlock marketing expertise without the overhead. Transform your team with pre-vetted Head of Marketing in as little as 3 days.
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Hire a Head of Marketing

Over 1400 pre-vetted and highly experienced US based Head of Marketing ready to be hired for consulting, fractional, interim, or even full-time positions.

  • Matt DiPaola profile image
    Matt DiPaola
    Fractional Executive
    1. EssenceMediacomEssenceMediacom
    2. HugeIncHugeInc
    3. Sid LeeSid Lee
    Brand Transformer accelerating growth with visionary leadership. Expert in digital transformation, business strategy, and coaching.
    Hire Matt DiPaola
  • Veronica  Gontier profile image
    Veronica Gontier
    Marketing
    1. BloombergBloomberg
    2. Capital OneCapital One
    3. Macy'sMacy's
    Expert CMO & growth strategist with history at SoulCycle and Capital One, adept in fractional talent management.
    Hire Veronica Gontier
  • Matt Spangler profile image
    Matt Spangler
    Fractional Executive
    1. Compass Real EstateCompass Real Estate
    2. Comedy CentralComedy Central
    3. Tribeca EnterprisesTribeca Enterprises
    Experienced Fractional CMO with a proven record at Compass, offering expert advisory for startups on brand management and marketing strategies.
    Hire Matt Spangler
  • Steve Gilbert profile image
    Steve Gilbert
    Management
    1. LenovoLenovo
    2. Dell TechnologiesDell Technologies
    3. SHI International Corp.SHI International Corp.
    Fractional CMO driving B2B growth, SaaS, and GovTech success. Ex-Lenovo exec, expert in AI marketing, branding, and revenue acceleration.
    Hire Steve Gilbert
  • Jesslyn Guntur profile image
    Jesslyn Guntur
    Marketing
    1. Compass Real EstateCompass Real Estate
    2. AcceptandproceeedAcceptandproceeed
    3. REX ArchitectureREX Architecture
    Fractional CMO & brand strategist for wellness and built environment. Expert in marketing, brand positioning, and strategic communications.
    Hire Jesslyn Guntur
  • Jeanne Grunert profile image
    Jeanne Grunert
    Management
    1. The College BoardThe College Board
    2. McGraw HillMcGraw Hill
    3. Seven Oaks ConsultingSeven Oaks Consulting
    Fractional Chief Marketing Officer: 19 years accelerating growth for SaaS, tech, finance, and ecommerce with GTM, demand gen, SEO, and strategy.
    Hire Jeanne Grunert
  • Nathalie Couet profile image
    Nathalie Couet
    Fractional Executive
    1. Flo/AddénergieFlo/Addénergie
    2. Kaleido CroissanceKaleido Croissance
    3. Éditions Pratico-pratiquesÉditions Pratico-pratiques
    Fractional marketing leader skilled in go-to-market strategy, SaaS, impact startups, brand strategy, and digital transformation.
    Hire Nathalie Couet
  • LeighAnna Sodac profile image
    LeighAnna Sodac
    Management
    1. GrouponGroupon
    2. FacetFacet
    3. FluentStreamFluentStream
    Fractional CMO driving growth with proven marketing strategies, brand development, go-to-market, and customer lifecycle expertise.
    Hire LeighAnna Sodac
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What is a Head of Marketing?

A Head of Marketing is a senior-level executive responsible for leading a company's marketing efforts. They strategize and oversee all aspects of marketing, from brand management and advertising to content creation and digital marketing strategies, ensuring alignment with the company’s goals and maximizing ROI.


What does a Head of Marketing do?

A Head of Marketing drives the strategic direction of marketing campaigns, ensuring brand consistency across all channels and measuring campaign effectiveness to optimize performance. They leverage data analytics to make informed decisions, manage the marketing team, and collaborate with sales and product departments to align objectives and drive growth.

  • Developing Strategic Marketing Plans

    Craft comprehensive marketing strategies that align with business objectives, leveraging market research and competitive analysis to identify opportunities for growth.

  • Leading Brand Management

    Oversee brand strategy, ensuring consistent messaging across all marketing channels to strengthen brand identity and increase market share.

  • Managing Digital Marketing Efforts

    Direct digital marketing campaigns, including SEO, SEM, email marketing, and social media, to enhance online presence and engage with the target audience.

  • Analyzing Campaign Performance

    Use analytics tools to monitor and assess the effectiveness of marketing campaigns, making data-driven decisions to optimize future efforts.

  • Building and Leading Marketing Teams

    Recruit, train, and lead a high-performing marketing team, fostering collaboration and innovation to execute marketing strategies effectively.

  • Enhancing Customer Acquisition

    Design and implement conversion optimization strategies to improve customer acquisition rates and maximize the return on marketing investment.


The benefits of hiring a Head of Marketing

Hiring a Head of Marketing provides a strategic advantage, enabling businesses to leverage expertise in brand building, digital marketing, and data analytics for impactful growth.

Expertise in Multi-Channel Marketing

Gain access to seasoned professionals with experience in leveraging multiple marketing channels for comprehensive campaign execution.

Data-Driven Decision Making

Benefit from a strategic approach focused on analytics and metrics to guide marketing decisions and optimize ROI.

Enhanced Brand Recognition

Improve your brand’s visibility and reputation through targeted marketing strategies, building a loyal customer base.

Increased Conversion Rates

Utilize expert strategies in conversion optimization to turn prospects into customers, boosting sales and revenue.

Cost-Effective Growth Strategy

Achieve significant growth without the overhead of a full-time executive, optimizing your marketing budget for maximum impact.


How to hire a Head of Marketing

No more juggling job boards and sorting through pools of unqualified applicants. Hiring a Head of Marketing is easy with Go Fractional.

Set your goals

Set your goals

Specify the type of candidate you need, including their industry experience, skills, and availability.

Find your match

Find your match

Search our curated network of thoroughly vetted Head of Marketings. Don’t worry, we’ve already put them through a rigorous screening process to make sure they meet the highest standards.

Hash out the details

Hash out the details

Set up an interview or discussion with your top candidates to go over the details and ensure it is a good fit.

Draft the proposal

Draft the proposal

We’ll take it from here. Once everyone is on board, Go Fractional will craft a detailed proposal for your fractional Head of Marketing, giving you and your stakeholders an opportunity to review it thoroughly.

Get started

Get started

Once you’ve reviewed and approved the proposal, we’ll send the contracts. And your Head of Marketing can get to work.

We’ve helped hundreds of organizations Go Fractional

I worked with a Fractional Engineer to bring my MAD landscape project to life - we were able to brainstorm, design, and ultimately ship something great.

Matt Turck

PartnerFirstMark
Matt Turck
Go Fractional provided Mockingbird with a founder-level engineering leader that helped us out of a huge amount of tech debt.

Ross Berger

VP of OperationsMockingbird
Ross Berger
They connected us with high-quality engineering leaders and filled the role within just 12 days of our first call.

Victoria Ashton

Vice President of PeopleLob
Victoria Ashton
I worked with a Fractional Engineer to bring my MAD landscape project to life - we were able to brainstorm, design, and ultimately ship something great.

Matt Turck

PartnerFirstMark
Matt Turck
Go Fractional provided Mockingbird with a founder-level engineering leader that helped us out of a huge amount of tech debt.

Ross Berger

VP of OperationsMockingbird
Ross Berger
They connected us with high-quality engineering leaders and filled the role within just 12 days of our first call.

Victoria Ashton

Vice President of PeopleLob
Victoria Ashton

What's the difference between a fractional, consultant and interim Head of Marketing?

Hiring a consultant, fractional, or interim Head of Marketing depends on your company's specific needs and goals. Consultants provide targeted advice and strategies for specific challenges, offering flexibility and specialized expertise.

Fractional Heads of Marketing work with your company on a part-time basis, offering strategic leadership and execution support. This option is ideal for businesses looking for ongoing strategic guidance without the commitment to a full-time position.

Interim Heads of Marketing fill the role temporarily, usually during transitions or to lead specific projects. They provide immediate expertise and leadership, ensuring continuity in marketing efforts and project completion.



When to hire a Head of Marketing

Hiring a Head of Marketing is crucial when looking to scale your marketing efforts, refine your brand strategy, or improve campaign performance. It’s especially pertinent if you’re experiencing stagnated growth, lack of brand cohesion, or insufficient ROI on marketing investments.

  • Stagnated Growth

    Your current marketing efforts are not translating into expected growth.

  • Inconsistent Brand Messaging

    There’s a lack of cohesive branding across marketing channels.

  • Low Conversion Rates

    Your marketing campaigns are not effectively converting leads into customers.

  • Inadequate Digital Presence

    Your brand's online visibility and engagement are below industry standards.

  • Lack of Strategic Direction

    There’s an absence of a comprehensive marketing strategy aligned with business goals.

  • Overwhelmed Marketing Team

    Your marketing team is overloaded and lacks clear leadership or direction.


Hire Smarter - Scale Faster

Leverage proven Head of Marketing talent to solve your biggest challenges without the overhead.

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Frequently asked questions

Here are a few questions that folks just like you have had during their search.