Kelly F.

Minneapolis, MN, USA

  1. Sales
  2. Marketing
  3. Operations
  4. Management
  5. FinTech
  6. Fitness

People‑First Client Services & Partnership Leader | 100% Enterprise Retention, Building Teams That Build Revenue

I lead people first, and the results follow. At Sezzle I manage an 8‑person client services and partnership team focused on enterprise retention, strategic partnerships and revenue growth, achieving 100% enterprise retention through proactive account management and cross‑functional alignment. I build and coach teams that turn client trust into renewals and upsell, and I bring hands‑on expertise in strategic planning, customer service, marketing and event/association management. I thrive on simplifying complex challenges and creating repeatable playbooks that scale. Oh, and I'm a Mom to two sweet little ladies.

Hire Kelly
Kelly F.

Testimonials

  • Kelly worked diligently for Sezzle for five years in partnership and client management roles, as both a team leader and an individual contributor. Kelly's organizational skills, attention to detail, and obsession with client satisfaction are what really stood out to me. I don't think we ever lost a large client that Kelly managed. She was a great team member, and I know she will do very well for any company she works for.

    PP

    Paul Paradis

    President, Sezzle

  • Working with Kelly we felt very heard as her partner and she always brought energy to our meetings, showing excitement for working with our company. We appreciated the new business opportunities that she brought to us as she was looking out for what was best for us and ways for us to grow. If there was an issue she aligned resources to quickly get it resolved. Lastly, if she didn't know the answer she didn't fake it. She was honest but then quickly worked to figure it out in a timely manner.

    NE

    Nathan Enderle

    Digital Leader, Scheels

  • Launching a new payment program at an organization the size of Follett takes more than a good pitch, it takes someone who can get it done. Kelly was instrumental, navigating internal stakeholders and bringing the organizational rigor that turned a concept into a live program. From my seat on monetization and adtech, that kind of execution partner is rare, and it's exactly what made our Buy Now, Pay Later launch with Sezzle a success.

    VD

    Vincent DiSilvestro

    Sr. Manager | Media Network, Follett Higher Education

  • I had the pleasure of partnering with Kelly Feekes during her time at Sezzle. She's one of the strongest partnership leaders I've worked with. Kelly consistently went beyond account management, acting as a true extension of our team. In our routine business reviews, Kelly arrived with new ideas and growth opportunities tailored specifically for Academy. Her proactive, customer-first approach, strategic thinking, and authentic leadership made her an invaluable partner and trusted advisor.

    JC

    Julie Collado

    Senior Director, Omnichannel Category Merchandising, Academy Sports + Outdoors

  • Kelly is one of the most hardworking and passionate leaders I’ve had the opportunity to work with. Together, we built Sezzle Solutions, our media business, from the ground up into a business now generating tens of millions in annual revenue. Throughout that journey, Kelly brought incredible energy, ownership, and attention to detail while always keeping the broader vision in mind. She leads by example, sets a high stand, and willing to roll up her sleeves to solve a problem.

    SH

    Sam Hughes

    Director, Strategic Partnerships, Sezzle

  • Kelly is a collaborative partner who brings creative solutions to help customers deliver on their key priorities. She brings positive attitude and energy to the team, and you can count on her to take action and follow through on commitments.

    KJ

    Kurt Johnson

    President + CFO, Crecera Brands

  • Kelly is the most thoughtful leader I’ve had the pleasure of working for. She creates a safe, supportive environment for her team while continually driving meaningful business results. She is the kind of leader who not only delivers on every ask, but goes above and beyond, setting new standards for quality of work. She leads by example, takes true ownership, and acts as a genuine partner in achieving team goals. I feel incredibly fortunate to have worked with and learned from her!

    JG

    Jessica Gengler

    Associate Director, Client Services, Sezzle

  • Kelly lead Rural King's launch of a very successful Buy Now, Pay Later program. From contract negotiations through day-to-day operations she was always upfront of any challenges and any benefits that might interest us. Our relationship with Kelly was one of the factors in not switching BNPL. The program ended up being 10% of our total ecommerce business.

    CB

    Chelsee Bushue

    Treasury Manager, Rural King

  • Kelly spent over four years on the Walmart media business, and in that time she was promoted three times. She managed an enormous portfolio for Walmart, from Back to School to Halloween, Grocery, and Health & Wellness, often running multiple major campaigns simultaneously without dropping the ball. She's exactly the kind of steady, high-output partner you want managing a complex, high-stakes account. — Christy Bidwell, Previous Manager, Haworth Media + Marketing

    CB

    Christy Bidwell

    Director, Media Strategy, Haworth

  • I've spoken at a lot of corporate programs, but Women of Sezzle stood out. Kelly built a real community, where women across every level and function showed up, engaged, and trusted the space she'd created. The questions after my talk weren't polite small talk — they came from people given real room to think about their own growth. That kind of engagement doesn't happen by accident. Kelly is exactly who you want driving culture and people initiatives.

    MK

    Melissa Kjolsing

    Managing Director

  • Kelly was our Sezzle enterprise account manager. She supported everything from product performance, brand insights and support marketing. Kelly was a great partner and leader to work with. She is an out of the box leader with great people skills. I would highly recommend Kelly to any organization.

    AM

    Adam Matthews

    Vice President of Retail Operations, EZCORP

Work

Experience

  • Sezzle

    Sezzle

    Senior Director, Head of Clients Services

    Mar 2024 - Present

    Sezzle is a forward-thinking fintech company committed to financially empowering the next generation.

    • Lead Enterprise Client Services and Partnerships to grow merchant adoption and retention.
    • Owned partnership marketing strategy to drive co-marketing and cross-channel activations.
    • Managed enterprise integrations and launches to ensure smooth merchant onboarding.
    • Built partner solutions (e.g., gift card, affiliate) to expand revenue channels.
    • Coordinated cross-functional teams for commercial launches and product integrations.
    • Represented Sezzle at industry events, trade shows, and executive meetings.
  • Sezzle

    Sezzle

    Director, Enterprise Client Services & Partnership Marketing

    Feb 2022 - Mar 2024

    • Led: Client Services, Enterprise Integrations + Launches, Partnership Marketing, Sezzle Partner Solutions (gift card + affiliate).
    • Strategic Lead: Enterprise Sales, Sales Enablement, Events + Trade Shows.
    • 'Women of Sezzle' Program Lead, Mentoriship Program Founder.
  • Sezzle

    Sezzle

    Senior Account Manager, Enterprise Client Services

    Jun 2021 - Mar 2022

    • Managed merchant partnerships: Target, Pure Hockey, FUN.com + Halloweencostumes.com, KEEN, Bellacor, TSC Apparel.
    • Owned strategic account relationships and served as primary merchant contact for enterprise partners.
    • Coordinated launches, performance reviews, and optimization with merchant stakeholders.
  • Haworth Marketing + Media

    Haworth Marketing + Media

    Associate Director, Media Strategy

    Nov 2020 - May 2021

    Independent Full-Service Media Agency. Built for challenges. Driven by results.

    • Managed media strategy for Walmart / Holiday (Previously Health & Wellness) and Schwan's Home Delivery.
    • Developed full-funnel media plans and bought channels to meet client KPIs.
    • Led Haworth's internal Mentorship Program to develop junior media talent.
  • Haworth Marketing + Media

    Haworth Marketing + Media

    Supervisor, Media Strategy

    Jul 2018 - Nov 2020

    • Managed media strategy for Schwan's Home Delivery and Walmart: Health & Wellness.
    • Supported campaigns spanning The Oscars, Arena Alliance, EV1 + Ellen's List, fashion and entertainment.
    • Coordinated internal Mentorship + Volunteer program initiatives.
  • Haworth Marketing + Media

    Haworth Marketing + Media

    Planner, Media Strategy

    Aug 2017 - Aug 2018

    • Planned media for Walmart campaigns including The Oscars, Back to School, Back to College, Halloween, Omni, Prime Response, and Grocery.
    • Executed media buys and optimization across channels to hit seasonal goals.
    • Supported Haworth mentorship program and volunteer initiatives.
  • Haworth Marketing + Media

    Haworth Marketing + Media

    Media Planner, OOH

    Jan 2017 - Aug 2017

    • Media Planner, OOH for clients including St. Jude, Walmart, and Greater Twin Cities United Way.
    • Planned out-of-home media placements to support brand and fundraising objectives.
    • Coordinated vendor relationships and campaign execution for OOH buys.
  • Lift Brands

    Lift Brands

    Marketing Project Manager

    Apr 2016 - Oct 2016

    Lift Brands is a leading innovator in the fitness industry as the parent brand to Snap Fitness and Fitness On Demand, and is a minority partner in the functional-based fitness brand Fitstop. Lift Brands delivers results through the most rewarding fitness experiences in the world, changing lives daily. For more information on Lift Brands, please visit www.liftbrands.com. Lift Brands is proud to serve in 20+ countries and collectively has over 1,600 locations all over the world.

    • Led end-to-end project development for marketing, social, digital, interior design, and event production across five wellness brands.
    • Consistently managed timing and deliverables for 40+ directives across wellness activations.
    • Established and guided relationship with FlyteVu Marketing Agency to manage Snap Fitness brand ambassadors including Landon Cassill and Thomas Rhett.
    • Managed teams of tens; supervised workloads and coached employees to develop skills and improve performance.
  • CorePower Yoga

    CorePower Yoga

    Yoga Sculpt Instructor

    Feb 2014 - Jan 2019

    Discover the transformative power of yoga—on and off the mat. New to CorePower? Try a free week of unlimited classes.

    • Certified Yoga Sculpt Instructor
    • Program Lead
    • Certified Boot Camp Instructor
    • Taught high-energy, strength-focused group fitness classes and led program development.
  • Ewald Consulting

    Ewald Consulting

    Senior Meeting Planner

    Aug 2011 - Apr 2016

    Ewald Consulting is a leading association management, government and public relations firm based in Minneapolis-St. Paul and Chicago. We proudly serve state, regional and international organizations and nonprofits in a variety of areas including agriculture, automotive, business, economic development, government, higher education, human services, medical, publishing, real estate/housing, retail, technology and more.

    • Organized and was responsible for 10 state-based and national, volunteer-run organizations for 5+ years.
    • Executed planning meetings, contract negotiations, attendee registration, vendor support, sponsorship registration/execution, volunteer management, award ceremony production, onsite management, and event recap/reporting.
    • Planned and executed events and conventions ranging from 100 to 3,000+ attendees and 25 to 100+ tradeshow vendors in partnership with committees and boards.
    • Served as the "face" of client organizations and supervised 8 internal employees to deliver convention services.
    • Specialties: event and trade show management, detail management, budget management, prioritization, multi-tasking, collaboration, coaching and leadership.
  • Nonprofit Solutions

    Nonprofit Solutions

    Meeting Planner

    Feb 2011 - Aug 2011

    Every day, Ampere! helps dozens of professional associations manage their day-to-day operations: membership recruitment and retention, event planning and registration, budgeting and accounting, print and electronic communications, website development, IT support, and volunteer board and committee management.

    • Planned and executed association meetings and events, including registration and onsite management.
    • Coordinated vendor relationships, sponsorship fulfillment, and volunteer support to ensure smooth events.
    • Managed budgets, contracts, and timelines to deliver events that met organizational goals.
  • Wells Fargo Bank

    Wells Fargo Bank

    Service Manager 2

    Oct 2007 - Jan 2011

    Wells Fargo is a diversified financial services company serving retail, commercial, and corporate customers across the United States and internationally.

    • Partnered with Store Manager to set and achieve team goals including sales, coaching, and customer satisfaction.
    • Managed hiring, training, scheduling, and supervision of direct reports to maintain consistent team performance.
    • Progressed professionally through roles: Teller → Lead Teller → Service Manager 1 → Service Manager 2.

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