Robert G.

FractionalWorkspace helps independent executives turn messy prospect notes into qualified opportunities, scoped proposals, and client workspaces they can run week after week.

• Built for fractional executives who want a better way to run their practice.
• Provides pipeline management, proposal tracking, and client workspaces purpose-built for fractional workflows.

Radical Innovation is a nonprofit initiative dedicated to driving innovation in the hospitality and travel industries through an annual competition and awards.

• Technology Juror for a brand-new award category.
• Radical Innovation recognizes excellence in design, architecture, travel, products, and more.
• Platform mobilizes innovators worldwide to connect, review, and bring hospitality innovations to market.

Cribbi helps properties maintain high occupancy through a proprietary renter experience, matching, and streamlined property management.

• Simplifies renting with proprietary matchmaking, easy applications, and seamless management for renters and property owners.
• Available in the Apple App Store.

Rivur is a collaborative platform for managing, monitoring, validating, and funding construction, development, and renovation.

• You need operational efficiency, financial clarity, and compliance in project accounting, development, CapEx, and property improvement plans.
• Rivur helps you manage, track, and report on project finances to instill confidence and empower success.

Fractional executive services

• Provide clients specialized expertise, cost savings, flexibility, fresh perspectives, and improved focus.
• Advise companies struggling to find the right marketing leadership to consider a fractional/temp/interim marketing leader.
• Help companies gain experienced expertise without a full-time commitment.
• Based in Austin, Texas.

Texas State University is a public university in San Marcos, Texas.

• Serve as an Advisory Board Member for the Department of Marketing.

Answerbase helps ecommerce brands know exactly what customers need to know before they buy using Product Knowledge Intelligence™.

• Answerbase's Q&A software engages your audience to efficiently answer their questions while building valuable content for your business.
• AI-enabled ecommerce FAQs boost conversions and attract organic traffic for product and collection pages.
• Schedule a 30-minute demo.

Advisor to multiple startups and small businesses including Revlend, Sandbox Commerce, and Third Way Beverages.

• Revlend provides owners, contractors, and subcontractors real-time project status updates and next-day payments for approved work.
• Sandbox Commerce builds a mobile app for your store in under 10 minutes with no code, supporting Shopify, BigCommerce, and 3DCart.
• Third Way Beverages (Golden Ratio) focuses on coffee-forward consumer products with go-to-market, ecommerce, operations, and leadership advising.

St. Edward's University is a private university in Austin, Texas.

• Serve as an Advisory Board Member for the MS in Digital Marketing & Analytics program.

Auctane is an ecosystem of shipping and logistics software brands powering commerce through exceptional delivery.

• GM Americas - managed a nine-figure P&L and an eight-figure marketing budget.
• Led a team of approximately 175 dedicated members plus a large pool of shared resources.
• Was founding CMO back in 2013 and later standardized partnership activities across 10 brands.

EcomShft provides smart tools for modern sellers focused on merchant-centric solutions.

• Smart tools for modern sellers.
• Founding CEO — now advising and serving on the board.

Cratejoy is a subscription box marketplace and SaaS ecommerce platform connecting buyers with curated subscription experiences.

• Executive leader, advisor, and mentor for marketing, merchandising, and seller activities on a subscription box marketplace and SaaS platform.
• Supported marketplace growth, seller success, merchandising, and SaaS platform strategy during a period of transition.

• Provide fractional executive consulting for both B2B and B2C contexts.

ScaleFactor delivered automated bookkeeping, finance insights, and accounting services for small businesses.

• Board-facing marketing and partnerships executive reporting to Founder/CEO.
• Led marketing, communications, brand strategy, partnerships, and office build-out during rapid growth.

ShipStation is a web-based shipping and order fulfillment platform that streamlines shipping across marketplaces and carriers.

• Founding CMO and marketing executive reporting to the CEO.
• Led marketing, communications, branding, partnership development, and executive strategy.
• Built and scaled the marketing function from startup through acquisition by Stamps.com in 2014.

Calendars.com offers a vast selection of calendars and gifts and operates omnichannel merchandising and marketing.

• Led ecommerce marketing across merchandising, content, email, SEO, paid search, affiliates, and review programs.
• Piloted programs to modernize traffic generation, conversion, content, and customer engagement.

Monthly meet-up for SaaS, ecommerce, social media, and marketing professionals in Austin.

• Founded Coffee Thursday Austin, a monthly meet-up for SaaS, ecommerce, social media, and marketing folks.
• Organized South Austin Lunch Meet-up (monthly) and restarted monthly coffee gatherings.

Journey Education Marketing is a multi-channel software marketer to academic markets and operator of Academic eStore Network.

• Academic Superstore was acquired by Journey Education Marketing in January 2009.
• As Director of Brand Strategy & Merchandising, led marketing and brand initiatives for AcademicSuperstore.com, Gradware.com, and CampusTech.com.

Academic Superstore provided education-priced software and electronics to students, faculty, and schools.

• As GM of Gradware.com, responsible for overall brand profitability and strategic merchandising.
• Led product management and scaled an online marketing program across search, email, affiliates, and partner channels.

McCoy’s is a family-owned supplier of lumber, building supplies and farm & ranch equipment across multiple states.

• Managed private-label credit card program and developed marketing campaigns that increased profits and repeat business.
• Built the company's first online selling interface and managed the corporate website and intranet.
• Negotiated contracts, led staff training, and developed programs to limit vendor-related risk.

• Operated a sports/event photography business producing images for athletic events, sponsors, and competitors.
• Published work in national magazines including Time, Mountain Bike, Runner, and Triathlete News.

Wells Fargo is a diversified financial services company offering banking, investments, and related products.

• Marketed and sold financial service products to employees of local high-tech companies such as National Instruments, Dell, and 3M.
• Developed trade-show methods for presenting financial products to potential clients.

RGECWEB is an online marketing and social media agency providing SEO, PPC, and digital marketing services.

• Provided proven SEO, PPC, and all types of online marketing services including social, email, affiliates, and blogging.
• Helped companies stand up marketing departments and supported diverse small-business clients.

Ford is a global automotive company and Ford Credit provides automotive financing and related services.

• Managed teams of 15 or more customer service representatives and administrative staff.
• Managed a 100-workstation network and provided all local IT/System Admin support.
• Developed branch training, new-hire orientation, and diversity training programs.